Category Archives: Professional

Nothing New and Missing the Point: An Essay on AI and Humanity

There’s nothing new in this essay. The topic has been covered by thousands of other articles. Scores of films. Countless novels.  

And that’s the point I keep coming back to in my use of AI, specifically ChatGPT, in the last month. 

I’m intrigued by what it means to me as a writer, marketer, and human to have a tool creating content that, if not great, is clearly good enough. I’ve paid more for worse. Written worse myself. I started off with curiosity (“Write a poem that involves a lemming and a biscuit.” “Describe the love for bacon.”) and sat up straight within seconds. 

A simple bit of stilted but passable ChatGPT writing today, plus millions of inputs to improve tomorrow, turns into something near-indistinguishable from human dialogue in a week or so. 

I’d hoped to retire before this came along. 

Some smart people I know aren’t concerned. We’ll always need the essence of humanity to create good art. AI can’t strategize like humans. The machines will hit a ceiling. Human inquiry leads us forward. They may be right (though I think they’re not), and I won’t deeply strawman argue them here. 

The larger point to me is we’re noticing how good AI is or could be, and we’re ignoring how unremarkable we’ve become.  

This seems ridiculous, here in the golden, enlightened era of human advancement. In one century, humans have created and done more than previous ones combined. Including making AI, which will kill us all spiritually, intellectually, and maybe physically.  

Make no mistake. We’re the host, AI the invasive species, and there’s frightening little buffer between where it is now and our own peak.  

The argument that human creativity differentiates us from the machines must—and fails to—intellectually exist alongside our increasing folly. Ten movies in the Fast and Furious franchise. TikTok. War. Florida Man. Most laws. Most societal trends. “The news” as a blanket concept. We’re just not that good, far too often, in fields from writing to medicine to policy to social sciences to business and everything in the middle. We’re advancing faster and getting weaker, long before ChatGPT. Already letting the machines define our intellectual and emotional lanes. Dehumanizing ourselves and each other by the day.  

We’re amazed that ChatGPT can create a realistic conversation, until we listen to a human one. Make a solid argument, when ours are increasingly wafer-thin. We ease our minds that AI is only additive in nature (always adding a ‘yet!’ at the end), until someone mentions we’ve tried something before, or correctly affirms, as I am here, that there are no new ideas. 

The greatest terror with this is how effortlessly low the bar is for AI to take over our lives, literally. Technology already steals our attention, alters our physical states, steers our views, and blinds our sight. So, let’s theorize you could combine ChatGPT’s dialogue with your digital exhaust with your location data with Google with your peer group’s actions with your past purchase and browsing history with your photos and Reels and YouTube and TikTok videos. This isn’t science fiction…each part of that is available today, just not aggregated. There’s no reason it couldn’t be. Someone is doubtlessly doing it now.  

You’d rapidly create an avatar that knows what you know; knows where you’ve been; knows your deepest preferences, desires, fears, and interests; looks, sounds, and talks like you; and improves from a perpetual stream of increasingly refined data about you. It’s an enhanced digital you in short order. Everyone would scroll through the 20 pages of Terms of Service and click Accept. If we’d even get the choice to, and not that it matters. Mandatory subscription required.  

The danger isn’t just that a nuclear war gets launched by a fake person giving fake orders, it’s in the mass realization that for all our pride, all our identities, all our esteem, we’re easily replicated.  

The pandemic has reset so many assumed truths of our institutions, and diseases of despair soared. We’ll look back at this as quaint compared to the despair when we ourselves are reset. There is no upper limit to where this can go. A clear lower limit.  

There’s no moral to this essay, no clever “10 Ways to Use ChatGPT to Offload Your Content Marketing” lesson. Everything I’m describing has been portrayed by our imaginations already. There’s nothing new here.  

Except what’s old, in that realm of the real, not the digital. The realm that, as I look at the words scrolling out on my screen from ChatGPT, I vainly feel compelled to embrace more than ever.  

Memento Mori

I wasn’t an unusually avid fan of Bob Saget, so his death didn’t particularly strike me hard. Still, reading the posts from those who were fans, he seems to be a guy who made people laugh and enjoy life, and that’s pretty damned good praise. You can say his life was cut too short, or you can say it lasted precisely long enough to give that much joy.

Every day, I carry in my pocket a coin with a stoic expression on it. Depends on my mood, and what’s ahead that day, to the degree I know. But there was only one choice today, which is coincidentally my favorite: Memento Mori. Remember that you have to die.

At 51, it’s no longer shocking when someone my age dies, not like it used to be. It also is a reminder that we all have that unknowable date on the calendar ahead of us and every breath is one more toward it. A million more? A thousand? Two? No way to know, and the older I get, the less I think there’s much we can do about it.

So, this coin. It’s a reminder. To live larger. Laugh too much. Care less what people who aren’t you do; you can only (and barely) control yourself. Go about your day with the rule of five in your head…will this matter in five minutes? Five days? Five years? And when you start applying that, not much will.

Not much you can do, not when you see what fate did to others, the prepared and the unprepared, the heartbreaking deaths and the ones where death was a blessing.

Poor, rich, liberal, conservative, black, white. It’s the only thing we have in common. A loss of control that makes us realize that there is nothing to do but love this next breath, live this next breath, and be the best you can be in that short time. Rinse, repeat.

Memento Mori. Remember that you have to die. And remember this moment is your chance to live.

Addendum: You can buy the Memento Mori coin from The Daily Stoic. I don’t receive any benefit or proceeds from the link, but it’s a great site, and I encourage you to read more there.

Class of 2020, We Need You!

Embrace this difficult moment, and move forward hard and engaged.

____________________

Posted by the UCONN Center for Career Development on April 22, 2020

Class of 2020 Huskies,

I do not know exactly what you’re going through. No one can; no script explains all of this right now.

What you’re experiencing is the grief of loss, and don’t let anyone tell you otherwise. Rites of passage like graduation, the joy of being on a campus in the spring, or getting your first “real” job have meaning. Your rites of passage were snatched away at the buzzer. Mourn them hard. You’ve earned that.

But then move, equally hard and fully engaged. Because we need you. And need creates opportunity.

While I don’t know exactly what you’re going through, I do know this: if you learn to embrace loss and losing, you will discover they are the only path to growth. The obstacles in your life ARE your life.

Let me share some perspective more connected to UConn and less abstract. By any objective measure, my two degrees from UConn were horribly timed, terribly planned, and poorly executed. I nearly dropped out of my first semester with a 1.3 GPA in engineering. I changed majors three more times and earned my journalism degree just before the Internet changed everything I’d learned about the media business.John Sponauer, '92, (CLAS) ’10 MBA

I wanted to be an international reporter and studied Soviet political systems when the Soviet Union collapsed mid-class. I graduated into a recession and struggled financially. I earned my MBA later in life and was in a finance class when the markets spasmed and crashed. I graduated into a second recession, never became that reporter, and never traveled for work. 0 for 5 in the things I thought I wanted at age 21. If attaining goals or sticking to plans are measures of success, I am an unmitigated failure.

And for that, I am profoundly grateful.

My journalism degree never made me a reporter, but it taught me how to write. That skill sustained my career in countless ways. The Soviet Union died, but the ability to examine issues from multiple perspectives helped me at every job. In a dreadful business environment, the MBA opened doors to connections exactly when I needed them.

I’m privileged to have been able to fail, and I’ve learned that failure creates opportunity just as need does.

You’re privileged, too, but you’ve been dealt some really bad cards as of late. There are large, seemingly insurmountable problems in our state, nation, and world.

You have so much going for you to take them on.

First, you have us, an alumni base of 250,000 that will have sympathy for anyone with a ’20 after their name. Use our networks and use our help.

You also have a worldview centered on connections, unlike any generation prior. If you need any more evidence that we’re all connected, well… (gestures wildly all around).

Lastly, you have new ideas and energy, and we do need those right now.

I have been lucky to meet many UConn students at networking events, and I always share the same advice. I suggest making a Venn Diagram of three things: their skills, their passions, and their opportunities. Aim for the middle as the ultimate goal, but settle for any two as a step toward that middle.

You’re naturally passionate at this age. That part’s easy. It’s a tremendous gift that you should explore and nurture. Never let it wither. You’re loaded with fresh skills. Find as many uses for them as you can, like writing and analysis served me.

And that last part, the opportunities? I can’t tell you when or how, but you will find them. Maybe not always as you wanted. Maybe not as you’d planned. Like need and failure, searching will reveal opportunity, maybe where you thought it would. Maybe not.

Maybe somewhere better.

I do not know exactly what you’re going through. It’s true. But to be fair, you cannot know now all of the great things that will come.

Good luck. Go get ‘em, Huskies.

#BleedBlue

 

Connections

“I’ve got 4G. Three bars.”

NO.

It was the first thought that came to mind. I saw my son looking down at his phone, as shocked as I was that on this rocky island off the coast of rural Maine, we had steady cell coverage for the first time in three visits.

“That’s unbelievable. Put it in Airplane Mode.”

“Yeah.” He agreed without even a second word.

We dropped our heavy packs and got to work, setting up camp under tall pines in a routine now familiar from years of doing it. Stake, tie, hitch, gather, chop, light, organize. Food over there. Flashlights by our sleeping pads. Lines tightened up. We wordlessly helped each other by instinct, and the two phones sat over by the fire ring while we worked.

But they were on my mind the whole time.

This changes things.

We’ve camped together since he was a toddler, but in the last five years—the last of his youth—the destinations have been more remote. Baxter State Park in northern Maine and Isle au Haut in Acadia National Park had been, previously, near-total escapes. Our trips have been exercises in getting back to basics and each other.

Long after you lose cell coverage on the drive to Baxter’s North Gate, you’re bluntly reminded by a wooden sign that help is many hours away and you are responsible for your own safety. Isle au Haut, while not as remote, is six miles off the coast, and reachable only by a mailboat that makes daily runs to the island’s small village, four miles to the north of the campsite.

Once you’re at either, it’s you and what you chose to haul in on your back. At Baxter, I learned to carry dollar bills and Post Its so that I could pay a buck to any outgoing visitor I encountered if they’d text my wife that we were safe. Trivia: all but one held up their end of the wilderness deal. People are generally good.

On Isle au Haut, there previously had been a large rock on the shore where, if you stood still for a while, you’d get 3G and one bar. Not great for anything but texting home you were safe, but that was all I’d need.

Now, with 4G, the time away would be changed. Home, world news, texts, work, emails were all there if we wanted them.

The week before we’d left, I told a colleague about the remote nature of our camping. She said, “That’s good. Get your kids off their phones.”

It’s not really that simple. I’m as guilty as anyone of being glued to my screen, and if you look around any idle crowd, it’s clear phone time is an equal opportunity distractor. They’ve got us, these companies. This technology.

We talked about it at dinner that night, Triscuits and pepperoni grilled over smoky, hot coals. The rule would be, aside from texts home that we were safe, no phone for anything but photos. I took a photo of dinner, because of course I did, proud of my perfectly charred cracker.

That ban on data lasted 45 minutes. A storm rumbled and I found I could get radar for the island.

Ok, just this one other use. Other than that, Airplane Mode.

And then the notifications popped up every time I turned data on. An acquaintance joined Duo (!). A person I don’t know would like to add me to their professional network on LinkedIn. Google asked me to review the campsite. Facebook wanted me to know a friend posted pictures of her trip. My daily activity level was reported to be excellent (Yeah, no joke, I’m almost 50 and that pack almost killed me walking uphill to the site.). Starbucks was offering a deal. Capital One let me know my breakfast that day at shore charged to my card.

Off, off, off, off their switches went in Settings, one by one, until I finally just decided they were all getting turned off. I had no idea how many apps I even had set to notify me of something.

The icons remained and I realized they still tempted. Laying on my sleeping pad that night, I moved everything social, everything news, everything but camera, phone, messages, and voice recorder to the farthest right screen, five swipes away from home. Deleted others. Made a home screen shortcut for radar. All of the rest of it…out of sight, out of mind.

And my brain changed. I lay in the dark, and what had been a low-level state of worrying about what I was missing turned into serenity.

They can’t reach me now.

I fell asleep.

I woke up and found my always-spinning brain, well, still. My phone alarm didn’t wake me, because the morning sun did. Listening to the birds, the distant sound of a lobster boat checking its traps, and the wind. A quick text home to assure that we were still alive, and back it went back into Airplane Mode and back in my pocket.

I didn’t miss it. At all. For four days.

I don’t regret keeping the radar icon. A nasty storm blew in on Day Three, and it was good to know how long we had to get back to camp and hunker down.

But other than that, what did I miss?

Absolutely nothing.

On the trip home, my son took a shift driving, I mentally prepared myself, flipped on data, and checked my apps. Dozens and dozens of posts, comments, updates flooded in. But if I’d suddenly died in the second before I checked, I’d have died no poorer.

The president said what?
How many people were killed in the accident?
We’re doing what now?
My friend really posted that?

It reinforced to me that the connection we have through our little dopamine devices is mostly fake, and mostly unhealthy. I could feel my anxiety increase, I could feel my focus to here and now fade.

After what seemed like five seconds but actually was 22 minutes, my son chimed in, “Hey what exit do I need to look for?”

I looked up. I’d been connected to the world in those 22 minutes but profoundly disconnected to what was around me. It was startling, and totally unlike the experience on the island, when I noticed things…the way the wind shifted leaves, the subtle and perfectly rhythmic pattern of waves, how green the trees appeared, the deliberate manner in how a squirrel checked out our campsite.

It was no different than if I’d been at home on the couch, honestly. A house full of people, near each other but far away.

We’ve lost so much. And gained so little.

I made a social post about my trip the next day. Of course I did. Posted my favorite pictures. Of course I did. It got a lot of likes. A few loves. Some nice words. I’m glad people enjoyed seeing and sharing in the beauty of the island. One friend may go there with her own kids sometime. That’s nice. They’ll love it.

But the island they’ll visit, or the woods they’ll see, won’t be the same as the one I did. Certainly not the one I had been used to seeing.

I’m no luddite. I embrace technology. But you can embrace something and still realize how harmful it can be.

There’s no profound lesson here; no call to action. The technology of connection will advance as quickly as our lights have blotted out the natural night sky. This connection is, largely, good. Lives will be saved.

But when we each take our last breaths, what will matter won’t be any of that. It will be in the connections–the real connections–we make. Technology can support but not replace it.

And the two should never be confused.

Try the Triscuits and pepperoni over smoky, hot coals some time. So good. Tastes better when you’re disconnected to the world, yet so connected to what’s around you.

A Study in Failure

“If you can meet with Triumph and Disaster 
and treat those two impostors just the same” 

“If—“ by Rudyard Kipling 

In the last few months, I’ve been invited to several alumni-student networking events at UConn, my alma mater. At the rough halfway point of my career, how seemingly far I’ve come from my 1.3 first-semester GPA.  

The event planners gave me guidance for topics of discussion; a consistent one was to tell students about the path I took to get to today.  This exercise caused some thinking and reflection, which uncovered some trends.  

It is,  of course, nice to be framed as an example of a “successful” alumnus for future Huskies. In my prep, though, I came to realize that I’m a study in failure.  

  • I entered UConn as an engineering major—hence the 1.3—studying computer science, and I left computer science just as the need for that skill was about to skyrocket. I changed majors twice more.
  • I received my degree in journalism at the dawn of an era when everything sustaining journalism—circulation, business models, public trust—was about to collapse.
  • I did a double major in political science and was taking a class in Soviet political systems when the Berlin Wall literally crumbled. The professor came in the next morning, grabbed our textbook, threw it in the empty metal trash can, and said he’d support us trying to get our money back.
  • I went for my MBA later in life and was sitting in a corporate finance class in 2008 when, in the span of a semester, the markets spasmed like never before in my life, and the Great Recession began.  

By any rational measurement, my educational choices had been extremely unlucky, essentially following one fiasco—or missing one opportunity—after the other. On one level, I should be distraught. My education could be viewed a waste. Maybe my career in tatters, or never getting off the ground.  

That’s not happened so far, more or less. What I took from my experiences was an appreciation of complexity. I have learned to be nimble in some respects. Semper Gumby, “Always Flexible.” To pick my fights as things fall apart. And they have. And they will. 

Twenty-five years into my career, I have also learned that life is rarely linear and certainly not animated bluebirds and a glowing, well-lit path. “Success” and “failure” are ying and yang; two sides of the same coin.

Kipling was on to something. 

The art of failing that first semester had value. I’d never failed anything. Graduated near the top of my high school class, did good activities, all that. But I failed and failed hard when I hit college. I wish it was because I was having fun; the truth is I just wasn’t smart and adaptive enough. 

It was good training for everything since. We fail at a lot: jobs, the compasses that guide us, friendships, marriages, parenting, health, life goals, wants and needs. I fail in varying degrees in each of those on a daily basis. We let ourselves down, we let others down, and others let us down.  

I told the students to get used to failure, that failure is essentially the default setting for life. I don’t think they were expecting to hear that. Perfection provides few lessons for improvement. Failure provides them in buckets. Most of the time, I’ve learned. Sometimes I haven’t. I’ve tried. 

Failure is an important lens for me to explain my college experience and “path” to them.  My degrees made me who I am, in profound ways. 

In my liberal arts classes, I learned about so many topics I’d never even heard of. Anthropology, for one, which was far from my suburban upbringing. After that 1.3 GPA, it gave me the notion that perhaps engineering, all I’d ever known, was not the only subject I could study. The knowledge of the wider world opened my eyes. 

My political science education taught me that we are not all that special. That while not all systems of social and cultural organization are equally successful or worthy of emulation, the view of our own horizons is a limited one, which misses so much else.  

My MBA has been invaluable to whatever real or imagined degree of “success” I’ve had professionally. It opened doors, connections and opportunity. Whatever else comes in my career, I’ll always have those three letters after my name. On a personal note, I was a good ten years older than most of my MBA classmates, and I am exceptionally proud that I went for it, although it came at a price of missed Little League games and family dinners that I can’t ever get back. More failure. 

I spent the most time at these student events talking about my journalism experience at UConn. I am who I am because of this small department. I learned so much, like… 

  • Words matter. My professors were relentless in their criticism. Articles I thought were completely fine were judged far lower than completely fine. I was not rewarded for mediocrity. I was told to respect the reader.
  • Details matter. When you had a typo in your article, Professor John Breen took off a full letter grade. We were using very early Macs, and spell-check was turned off. You used a dictionary and the AP Stylebook, and you lived in fear of a typo. The small things are the big things.
  • Dedication matters. Breen told a story about a class assigned to cover a local town meeting. Most of the students left after the main agenda item. One student stayed for the whole meeting and was there to witness and cover a serious medical emergency. Everyone else took the easy path; this student was dedicated to the unglamorous work.
  • Emotion matters. Professor Wayne Worcester taught us feature writing and would play his favorite music for us as we wrote. Work and emotion are intertwined. It’s hard to do anything well without emotion.
  • Passion matters. These were hardscrabble reporters at their core. John Breen was about as close to a movie reporter as I’d ever seen. He used a manual typewriter. He smoked in his office. There were stacks of newspapers literally piled around him. All he needed was a fedora with a piece of paper labeled PRESS sticking out of it. He didn’t “phone in” to teach us. He was a reporter at his core and it showed his passion.
  • Critical thought matters. Breen was my professor for Newswriting 101. In the very first class, he told us, and I quote, “If your mother tells you she loves you, check your sources.” Think for yourself. Dig. Accept nothing at face value. In this day and age, when we are repeatedly lied to, manipulated, allowed to easily retreat into the warm bed of thought that is just like our own, this is a jarring statement. I would argue it’s the most powerful single sentence I’ve ever heard. 

Critical thought, passion, emotion, dedication, attention to detail and clear communications are invaluable in any life or career.  

I never became a reporter, never got into politics or law, and never made a fortune in business. But I learned to leverage different parts of all of my experiences to the point where I have had what seems on the outside to be a moderately successful life at mid-point. To that, I can only shrug and say, “We’ll see.”

Success takes many forms,  and the journey of life is defining what the word means.  

I’ve failed. A lot. I routinely do. Hopefully always will.

For better or worse, it’s made me what I am. 

 

Photo source: http://obstacleracingmedia.com

Together: An Essay of Tough Mudder, the Eclipse and a Tragedy

Image credit: Obstacleracingmedia.com

It started, quite honestly, with an off-the-wall idea, not the first one I’ve had with this longtime friend.

“We should do a Tough Mudder.”

Neither of us was in peak, or even great, physical shape, but one of us had done a few similar events, and the other had completed a half triathalon.

We both decided the Tough Mudder was a little bit scary, which, true to form, made it more appealing. We opted for the five-mile version, which seemed reasonable and still challenging.

Six months later, after countless runs, workouts, and videos watched, we joined thousands of others at a sprawling racetrack in central New Hampshire to test ourselves.

Neither of us knew what to expect.

I, certainly, never expected how much it would affect me.

TOUGH MUDDER

What transpired over the next several hours left a mark. Not only on my body, but on my outlook toward life and the challenges I face.

Some disclosure first.

It needs to be said upfront that Tough Mudder isn’t some benign social movement but, rather, a business and a marketing success story. It’s a physical manifestation of countless approaches to self-care that drive home the point that we have wildly untapped power within us.

I think it’s also fair to say it’s an escapist event for those with the privilege to indulge in it. The entry and assorted fees are not insignificant, more than a full day of work if you make minimum wage, and it’s well worth noting that within living memory, there was a time when something like it could not happen in our society. Countless people suffered—truly suffered, not the kind of suffering we experienced on the course—to allow all of us the privilege to participate together as one group. I don’t intend to make it seem, and it should not be implied, that the event is some social panacea, an afternoon of sweat that undoes everything else around us in this day and age. It isn’t.

And while Tough Mudder doesn’t particularly play up this particular angle, many other similar runs do focus on the military nature of their obstacles, implying subtly that it’s like going through the rigors of a warrior’s life. It isn’t that, either.

What it is, though, is truly amazing.

I cannot think of another lived experience that featured so much communal work and reward, with so many different types of people. Rarely in my daily life have I experienced so many slices of society as in the mud. It wasn’t a representative cross section of America by any means, but the Mudders I saw were a pretty eclectic group: young, old, all body types and abilities, and I presume a wide range of backgrounds, religions, political views and ideologies, working together toward a common goal of taking another step forward on the course, then another, to completion.

I expected pride in finishing. I didn’t expect pride in simply being there. The Mudder Oath, which we all took as a group, was a touchstone for a life well-lived: Help those who need it. Put others’ needs before your own. Don’t whine. Tackle the things you believe you can’t. Life is not a race toward the end, but a challenge to overcome your fears. Those fears will appear daunting and insurmountable and, often, when you have nothing left in you. No one can do it alone.

In the mud, like in life, little else matters but these ideas.

The course was painful, like life itself. Over obstacles higher than we thought we could scale, in disgusting muddy water up to our necks, with legs, lungs, hearts and muscle straining, we pulled each other through. No one asked who you voted for before lending a hand. No one pondered if the person next to them was worth their trouble; they were. No one forced or shamed us to help each other. Arms, legs, shoulders, bodies and words were freely offered to each other for support. My proudest moments were not when I overcame an obstacle—and I overcame every one with the group’s help—but when I helped others do the same.

It was a fantasy world, for sure. When we finished, we got our finisher t-shirt, headband, and beer, deservedly patted each other on the back, took some pictures, made some social posts, then got in our cars and drove back into our realities.

But if it’s a fantasy, it’s one I’d happily live in. It’s one I’m extremely proud to have finished. It’s one I will certainly indulge again. It’s one of the few moments in my adult life when I looked across a diverse crowd and felt…together.

In this vulgar, contentious day and age, it felt charmingly right.

A TRAGEDY

After a celebratory lunch outside of Boston, we returned to the parking lot where I’d left my car that morning, said goodbye, and made our respective ways home.

As I got on the highway, traffic stalled and then stopped almost immediately. A wall of lights flashed ahead. For a generally impatient person, traffic is frustrating. Add in mud, soreness and a long drive, and it’s over the top. I thought back to the Mudder Oath, and its “I will not whine. Kids whine.” provision.

The helicopter swooped down onto the blocked highway so quickly that it took a moment for the brain to process what was happening just yards ahead. This clearly wasn’t just a minor accident—the highway was now closed, in both directions. Car engines were turned off, windows rolled down, and slowly people opened their doors and got out onto the pavement.

We had nothing in common other than being stuck here, in a random spot on a random highway in a random town. Some left. A junky sedan and a luxury SUV were the first I saw to hit the grass and try to backtrack against stopped traffic to reach the previous exit. Perhaps someone was in labor. Perhaps someone just didn’t want to wait.

The rest of us talked and watched and, if they’re like me, pondered the costs of having one more bite at lunch, or one fewer joke with a friend, and being that person loaded onto the helicopter instead of a spectator, just by a sheer luck of timing.

The driver to my right railed on about aggressive drivers and did everything short of blaming the accident victim for society’s ills. To my left, a guy whom I learned worked in Manhattan talked weather with a young person with a Red Sox shirt and a neck tattoo. We marveled at how polite most people were…clearly those before us had let many emergency vehicles through, and there were now dirty looks given to the cars who set off on their own. Mostly, we looked on in awe at the fast and fluid motions of brave life-savers as they went about their business. The chopper loaded up, lifted off and soared over our heads. The conversations stopped, everyone returned to their cars, and we all set out on our myriad ways, rolling by a tangled heap of metal that had inadvertently and tragically brought together strangers.

THE ECLIPSE

If the Tough Mudder was togetherness by choice, and the tragedy was togetherness by random happenstance, the 2017 eclipse was togetherness in the context of our insignificance.

Astronomy is a humbling hobby. The vastness of the cosmos exceeds our tiny brains’ ability to ponder it. However, it can sometimes seem so removed from our life as to be disconnected. A supernova, for instance, one of the most powerful forces in nature, is merely a new and temporary dot in the sky. We can’t even see black holes. For most people, most of the time, astronomy is just something scientists study, nothing easily accessible to them in any dramatic fashion.

What I loved about the eclipse was that it was a stark reminder of the forces so much larger than ourselves or our species. We are, to quote Sagan, a mote of dust suspended in a sunbeam. A small moon momentarily moved in front of a small star, and the most powerful nation that’s ever existed was darkened, humbled and awestruck.

Together, we looked up at forces that we couldn’t control if we tried.

Together, we saw our source of life blotted out.

Together, we shared our experiences and our awe.

And, if we chose to think about it, together we could see with very little effort how completely fleeting and meaningless our existence is, and incongruently, how important our choices are in the brief journey of life.

THE CHOICE

My point to these three stories is that, ultimately, we all have choices every time we act. We choose to be helpful, divisive or inward-focused. We choose our tribe, our actions and our fates. We can choose to acknowledge differences, brought about by our respective lived experiences that no one else can understand, or we can imagine others are governed purely by irrational thought. We can choose to be humbled by life, or not.

We all have different frameworks around our choices, those frameworks limit our choices, we don’t have an equal set of choices or frameworks, and sometimes there are no good choices. But there’s always a choice. Always.

You can choose to help or you can walk by. You can choose to wait for others or you can believe you are more important. You can choose to understand your own cosmic insignificance or you can think you are bigger than it all. You can choose to tackle your obstacles or you can not.

And we can choose to be together, with all the good and bad it brings. Or not.

In the lexicon of Tough Mudder, there are “No Excuses.” That day on the course, every step, every hurdle, I had to examine the excuses that popped into my mind and mentally move beyond them.

I’ve since been struck by how often I think about my excuses elsewhere, at work, in life, as I go about my day. Excuses are easy. They can easily drive my choices if I let them.

What are yours? And why?

And what’s our role together?

Light

A joy of working in marketing is the chance to be creative, and I’m exceptionally proud of a series of new commercials that a talented team of professionals put together. It’s incredible to watch this process unfold, moving from child-like sketches of concepts to 30 seconds of “Hollywood” at the end. I think there’s a fascination of this among the general public; the ‘making of’ features bundled with movies give testament to it. It’s as if we want to see how the magician pulls the rabbit out of the hat. I never feel diminished joy in seeing the artistry behind video production, though. Rather, I feel a sense of awe.

This year’s commercials were shot by our trusted advertising agency, GO, with a crew that we’ve used before, so there was a certain degree of comfort involved. However, the day of shooting is always a draining process, starting before dawn and going until it’s done. Stuff goes wrong, you get in each other’s personal space a lot, the varnish comes off a bit, and because of the time and money involved, you all give everything for every second of film to count. There’s mumbled swearing, hopefully not much breakage, and a lot of coordinated and uncoordinated movement.

One of the professionals we hired was the lighting director, Chris.

Some analogies with light are easy. You light your own darkness in life. Sunshine makes the best disinfectant. Those are all true, but the beauty in light to me isn’t the power, but the subtlety. You can see it in Chris’s work and all around us.

I’m a morning person. I love to get up before dawn, make some coffee and watch the sun rise. My son and I recently camped, which I always appreciate but my sleep doesn’t. I’m dirty and uncomfortable and restless all night and almost always awake long before the sunrise. On this particular morning, I watched the eastern sky gradually change from dark blue to hues of red to a truly spectacular orange, pink and red mosaic. Photographers call this the golden hour, when the sun is low, soft and filtered through a thick layer of atmosphere.

Then, in the span of just a few seconds, the show is over and the sky bright from our star 93 million miles away.  The earth turns some more and the sun is risen, beating down with brilliance.

Chris’s work had that mix of brute force and subtlety. The brute force is the easy part. We shot the commercial’s last scene after sunset, in a glass-walled lobby, but we needed the room to be lit as if it were day. You throw enough wattage on something and you’ll re-create daytime. But the artistry and handiwork came in the tweaking; his constant adjustments to ensure the light was balanced, the right temperature, the right diffusion, coming from the right direction, with just the right amount of power.

He’d walk into a room that would appear to be your average space, make a few adjustments, pull out a few bulbs, add a few of his own, and the scene was transformed. Over the last few years, I’ve seen him in the pouring rain, balancing a giant light coming into the windows 15 feet off the ground to recreate full sun, or up on a table, removing a hanging light fixture altogether. In between adjustments, he’d hover over the monitor that showed the camera’s view, coordinating with the rest of the team and critically eying light in a way that seemed to be from the perspective of another dimension. It was awesome to witness, in the same way that it’s awesome to watch a craftsman make something out of wood, metal or material.

His professional world is fake and real at the same time. He manipulates the power that surrounds us, warms us, allows us to live, and reveals beauty, and he is also very much a person who gets his hands dirty, a trait I admire from my time outdoors and my own work experiences. At one point, as the crew tried to resolve a technical issue with the digital equipment, someone asked if he had any suggestions. He shrugged, said, “I don’t know. I deal in light, mud, rocks and rain,” pulled up his hood, and went back outside to check on rain-drenched gear.

In the end, the team made the magic. The camera operator, producer, director, actors, and technicians pulled off fourteen hours of work, grabbing twelve scenes at seven locations in two towns, which was all sent off to post-production, where another set of professionals worked on it for weeks. Thousands of minutes of work turns into fewer than two that the public actually sees. Chris and the team moved on to the next job. Maybe a huge rock concert, as was the case last year. Maybe an infomercial. Everyone needs light.

There were multiple lessons in that exhausting day. There’s craftsmanship all around us when we look. There’s beauty in natural light. There are countless subtle changes we can make to improve what we see in any situation. Brute power reveals—but experience adjusts the revelation of—the good and bad in everything.

And, sometimes, just like in camping, we should understand that great things can be seen through the lens of some sweat, light, mud, rocks and discomfort.

On Daring, Winning, and Losing

Originally posted on LinkedIn (February 5, 2015).

I did not know of Henry Worsley before last week, but it’s been difficult to get him out of my mind since. He died on January 24, just 30 miles short of his goal but after traversing more than 900 miles of Antarctica on foot, seeking to honor his inspiration, famed explorer Ernest Shackleton. Worsley was much more than an explorer, it turns out. He was a philanthropist, raising money for wounded soldiers. He was also himself a combat-decorated warrior, rising to the elite of the British special forces and spending a career on the knife’s edge.

Days after his passing, NASA observed a day of remembrance for their own explorers, the astronauts lost in the 1967 Apollo launchpad fire and on shuttles Columbia and Challenger. As someone who has always looked up, I was moved and impacted by the memories. I was there when Challenger launched on an earlier mission in 1983, carrying another explorer, Sally Ride, the first American woman in space.

A few weeks before Worsley’s passing, musician, actor and artist David Bowie left us.  It’s hard to define where my love of space—and my love of words—ends and where Bowie’s music begins. It’s equally hard to imagine that in a lifetime of writing, I’ll ever be able to create something that sums up living as well as the final verse of my favorite Bowie song:

And love dares you to care for the people on the edge of the night /
And love dares you to change our way of caring about ourselves /
This is our last dance. This is ourselves. Under pressure.

There is not much logically tying Worsley, the astronauts and Bowie together. There is no peer comparison to them, and I’m not trying to equate a rock star, astronauts and a warrior. They each can stand on their own merits. We are poorer for the loss of all.

However, while there’s not an equality between them, I think there actually is a connection of sorts, and it’s from the motto of Worsley’s unit, the Special Air Service.

Qui audet adipiscitur. Latin for “Who Dares Wins.”

I first heard the expression in college, coming out of a shell, finding myself. I thought it was fascinating and true. It fit where I was in my life, and over the decades, not a week goes by when I don’t think it. I’ve passed it along to friends who have asked me for advice on everything from coming out to dating to careers to life decisions. Some of them have passed it on to others. I have tried to apply it to my professional life wherever possible.  I’ve been blessed to work in environments that encouraged daring.

Life—actual experiences, not the day-to-day drudgery that makes days turn into weeks turn into months turn into years turn into decades while you blink—is about daring, isn’t it? Daring to cross that mountain, sail beyond the horizon, try something new when other things have failed, take that leap. Life is dangerous, scary. It’s easier to rest, take it easy, copy others, be part of the crowd, and we all have to do some of that some of the time. Daring is hard work. No one can do it ceaselessly or should do it thoughtlessly.

The astronauts dared, volunteering to place themselves in danger to launch into the heavens above, taking humanity’s dreams with them.

David Bowie dared, never taking the safe route in his art, always being just a little different, willing to reinvent himself, not often taking the easy path his fame and wealth could have allowed.

Clearly, Worsley dared. His whole life was “leaning forward,” running to the sound of the guns, sacrificing all for others.

Who dares wins.

Except, of course, sometimes you don’t. Sometimes, the daring causes you to be blind, short-sighted, stupid, and arrogant (or is it the other way around?). Sometimes you make that leap you shouldn’t. And people—at the very least, you—get hurt by your actions. Or worse.

Defining “wins” in terms of “accomplishing what you set out to do,” actually, you quite often don’t win. You quite often lose. But that isn’t the point, nor does it mean that you stop daring. It means you reevaluate your actions and goals, what you did, what drove it, how you can fix the harm done, and how or if you can move ahead. You are in debt to the experience and everything that got you to where you were and are, and thankful that you can even have those thoughts. You win through the learning, if you choose to.

And you move on. One ski ahead of the other, because the alternative sounds much worse.

You dare yourself. As Bowie said, you are then, in turn, dared to care about everything.

This is our last dance. Who dares wins.

 

Check Your Sources – Remembering John Breen

John Breen, professor emeritus of journalism. (Courtesy of the Journal Inquirer)

John Breen, professor emeritus of journalism. (Credit: Journal Inquirer)

An icon of my life died this week.

Professor John Breen of the UConn Journalism Department left us far too early but also left a trail of students honoring him in their thoughts and posts.

More than anyone I’ve ever encountered, he taught me to love words. No matter my title or place in life, I will always be a writer deep in my soul. I have struggled to find ways to honor the man. Besides the obvious (there is a scholarship established in his name at the UConn Foundation), I have decided that the natural and right way to do so is through writing.

But first, I need a drink, and so a toast to him—a glass of Irish whiskey—sits beside me.

That I feel the need for a little alcohol-induced ease of mind tells the first part of the story about why John Breen mattered.

He was uncompromising. In the days before Microsoft Word marked all of your errors in red or, even worse, auto-corrected them, John Breen accepted nothing but quality. In one of his classes, he established a rule for assignments: for every typo, you lost a letter grade. Not a circle on your paper. Not a “fix this.” No silver star for “nice try.” He assumed you cared enough about your readers that you wouldn’t insult them. I feared the man and feared my grade. The lesson I carried with me was simple: quality matters. The small things matter. Detail matters.

I partly need the calming drink next to me to even comprehend the act of writing something about John Breen, for I know that this would probably end up with a ‘C’ if he graded it. That a grown man, a professional in matters of writing, can still feel this way should tell you something.

He taught me to be cynical. That’s usually a perjorative word, but I don’t mean it in that sense. Having bombed out of the engineering program, a 19-year-old me found myself in Professor Breen’s Journalism 101 class. On the first day, he told us that to be a reporter, you had to question assumptions.

“If your mother tells you that she loves you, check your sources.”

He said that. He really said that. It’s a remarkably cynical statement, but it is also remarkably true. I don’t think he literally meant that you can’t trust your mother, but the lesson I carried from it is held deeply today.

Question assumptions.

Assume nothing.

Inquire.

Dig deep.

Check your sources.

I know it is the trend today to talk about the decline of a liberal arts education; STEM education will rule the future. There’s some truth to that, I suppose. But can there be a better lesson for life, or a better education (in the philosophical sense of the word), than “check your sources?” With more information available to us than ever, can there be a better requirement for critical thought than “question assumptions?”

Lastly, John Breen taught me the beauty and grace of words. He taught me that my writing will touch people and that there is an awesome responsibility in the act of writing about them. This doesn’t mean that, as a reporter, you should go easy on your subjects. It means you should be fair.

He was a man who seemed to me to be out of place in the modern world, even in 1990. He smoked at his desk. He used a manual typewriter. If he could have worn a fedora with a small piece of paper on the band that read “Press,” he would have. He was more or less straight out of central casting for “All the President’s Men.” With stacks of newspaper everywhere, his office space always seemed to be one poorly thrown cigarette butt from a towering inferno.

I loved that.

The world is worse without John Breen in it. Today’s journalism students—while bright, smart and so capable—are poorer than I was. He last taught me more than two decades ago, but I feel him around me every time I write something.

And although I haven’t spoken to him since the year I graduated UConn, I suddenly miss him.

The Power of our Peers

Spent the last few days at the CASE District 1 annual conference in Boston. What an honor to be able to present the work that we’ve done at UConn with student philanthropy, and I’m so proud of the team of people who worked on it. From my co-presenter (the brains, the driver of the process and the hardest worker ever) to our data team, our background support, our talented student marketing worker, and even the group of peers who evaluated the presentation in advance…not much to say but that there is amazing talent all around me. Truly blessed.

The presentation itself went great, with one small technical hiccup at the end (curse you, PowerPoint), but the in-person reviews were positive and the follow-up questions were great. In fact, I’d say that we received more questions than any other session I had been in.

So, that was great.

It was also an incredible conference for a little “small world” experience. But, first, a little background.

About a month ago, I got a phone call out of the blue from a person I did not know, who informed me that I had been recommended by someone (let’s call him David) to present at a conference in March. I didn’t know David’s name, and a quick Google / LinkedIn search revealed no obvious direct connection to him. But, I like challenges, so accepted the offer and didn’t think much more about it.

Flash forward now to the conference. I pop into an interesting-sounding session at CASE and just am blown away by how great it was. I found myself thinking, “These presenters GET IT. How awesome.” It’s about my loves…analytics, marketing, data-based decision-making, social media. Just great stuff. And then I see that it’s David co-presenting!

I introduced myself after the session and start with a sheepish admission that I don’t know how we’re connected or why he’d recommend me.

He says, “You presented in New York in 2012, right?”

“I did.”

“I was in your session, and I left there thinking, ‘Wow, UConn is doing great stuff in this area.'”

So, the presentation he gave, that I randomly stopped in for, was inspired by our very own from two years earlier.

Wow.

Wow.

The lesson is that we’re not alone in anything we do, and our peers build us up, make us who we are, and turn us into better professionals and people. We’re all in this together.